01 —Overview
JARUK at a glance
Mission
- Passing on the memory of Thailand’s cultural heritage.
- Documenting it reliably and accessibly.
- Structuring knowledge and its connections.
- Passing it on to audiences of today and tomorrow.
Scope
- Sites and places
- Historical periods
- People
- Events
- Documentary sources
- Iconographic archives
Uses
- Research
- Editorial content
- TravelDesigner
- Siamnity
- Blog
- Cultural promotion
Principles
- Documentary rigour
- A cross-cutting vision
- Interoperability
- Progressive enrichment
02 —Our methodology
Our documentary methodology
A JARUK entry is not an article: it is verifiable knowledge, whose origin and evolution are traced.
Identified sources
Every significant statement rests on selected documentary sources: books, archives, institutions and reference publications.
AI within clear limits
AI assists with drafting from the selected documentary corpus only. It publishes nothing: every text is reviewed, corrected and validated by a person.
Human validation
Cited passages are checked one by one against their sources before publication.
Provenance and versions
Every value keeps its origin; every change creates a new version, without erasing the history.
03 —Explore the knowledge
An architecture designed for all of Thailand
Heritage, territories, places and experiences: the structure is in place, and the catalogue is growing step by step.
- 01HeritageTemples, monuments, museums, historic quarters, cultural landscapes and natural heritage: each place is described by a documented, sourced and validated entry.1 entry
- 02TerritoriesRegions, provinces, cities and neighbourhoods: the geographical and historical framework that connects places to one another.
- 03Premium servicesUseful addresses for travellers, linked to the heritage around them: places to stay, to eat, cafés and venues.
- 04Immersive experiencesCultural experiences, crafts, festivals and traditions: living culture, documented with the same rigour.
04 —Documentation and trust
Verifiable knowledge
What you are reading is not a stand-alone editorial piece: every page comes from a structured, documented and versioned knowledge base.
Documentary sources
Every significant passage is linked to identified sources.
Human validation
No text is published without being reviewed and validated by a person.
Provenance
The origin of every piece of information is preserved.
Versions
Every change creates a new version; the history remains available.
AI within clear limits
AI assists with drafting from the selected sources only, and never publishes on its own.
05 —One foundation, many applications
The same knowledge, everywhere
JARUK is the shared reference: every application reads the same validated knowledge, with no diverging copies.
Passing on the memory of Thailand’s cultural heritageTravelDesigner App
Bespoke travel design software
Siamnity
Immersive cultural audio guide platform
(opens in a new tab)Blog Around Siam
Off-the-beaten-track editorial content
(opens in a new tab)Rock Around Siam
Bespoke immersive experiences agency
(opens in a new tab)JARUK API
Third-party applications
A correction made once in JARUK benefits every application.
06 —Professional access
Knowledge ready to be distributed
A versioned, secure API will open JARUK’s validated knowledge to agencies, publishers, institutions and partners.
Learn more07 —Coming next
The catalogue is growing
- More sites and monuments, documented with the same rigour
- Territories: regions, provinces, cities and neighbourhoods
- Premium services useful to travellers
- Cultural experiences and living culture
- Rights-cleared media and archives